COURSE DETAILS

  • Instructor: Mehmood Khan
  • Duration: 1.5 Months
  • Lecture Medium: On-Campus / Online
  • Online Medium: Skype/Zoom
  • Focus on the latest tools, technologies & industry practices
  • Projects, assignments & quizzes for student’s evaluation
  • Support: Whatsapp 24/7
  • Practice on Live Projects
  • Demo Class
  • Certificate of Completion
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INTRODUCTION

This course will teach you how to design beautiful, responsive, and attractive websites with HTML5, CSS3, Javascript, and Bootstrap. Modern, responsive web design involves understanding the technology and platform used to access the content and user needs of accessibility. Enroll this course to build your design skills and make your career.

COURSE OUTLINE

Session 1: Introduction to Social Media Marketing-Orientation Day

  • Social Media: Adapt or Die?
  • Why businesses Use Social Media Marketing?
  • How to Integrate Social Media Networks into your Marketing Strategy?

Session 2: Market Research

  • Define the Problem or Opportunity
  • Develop Your Marketing Research Plan
  • Collect Relevant Data and Information
  • Analyze Data and Report Findings
  • Put Your Research into Action
  • SWOT Analysis of Your Business
  • TypeForm Use & Integration

Session 2: Facebook Marketing

  • How to create a Facebook Page to grow your business
  • Facebook Page features: What you need to know
  • Dimensions of Facebook Artwork
  • How to grow your Page following
  • How to assign Page roles on your Facebook Page
  • Create an Event, Offer, Shop& Job
  • Creative Art: Canva other Online Platforms

Session 3: Reach Your Audience on Facebook Platforms

  • Determine the audience that you want to reach.
  • Types of Facebook Audience
  • Build your target audience template
  • Targeting: Core& Detailed Audience
  • Targeting: Custom Audiences
  • Targeting: Lookalike Audiences
  • Audience Insights

Session 4: Creator Studio &Advertising from Your Page

  • Boost Post from Page
  • Promote Your [Call-to-Action] Button
  • Promote Your Page/Page Likes
  • Get More Leads
  • Get More Website Visitors/Purchases
  • About Automated Ads

Session 5: Setup Ads Manager

  • The best ads drive real business results
  • Which promotion is right for your business?
  • Set Up Your Facebook Ad Account
  • Add Payment Method | Add People to Your Ad Account
  • Account Spending Limits,Manual payments
  • Ad Objectives (Brand Awareness, Reach, Lead Generation, Brand Consideration, Messages, Dynamic Ads, Automotive, Travel Collaborative Ads, Conversions)

Session 6: Create Campaign, Ad Set

  • Creat Campaign (Choose any Objective)
  • Ad Placement
  • Budgeting Strategy
  • Bid Strategies
  • About Branded Content

Session 6: Create Campaign, Ad Set

  • Duplicate, Delete &Edit Ad Campaign
  • Best Practices for A/B Testing
  • Analyze Results Ad Campaign
  • View Results & Run Reports
  • Monthly Invoicing

Session 7: Facebook Monetization | Earn Money Through Your Content

  • What is Facebook Monetization?
  • Rules for Monetization
  • Page's Monetization Eligibility
  • How much you can earn from Facebook?
  • Introduction to video monetization
  • How to setup video monetization
  • How to find copyright free videos form internet

Session 7: Facebook Monetization | Earn Money Through Your Content

  • How to promote videos in groups
  • How to get free likes form groups
  • Introduction to instant articles
  • How to setup instant articles
  • How to connect it with your domain
  • How to find content for free

Session 8: Facebook Messenger Marketing

  • Facebook Page Messaging Settings
  • Facebook Page Messenger Conversation
  • Facebook Page Automatic Messages
  • Facebook Page Advanced Messaging
  • How can Messenger help your business?
  • Four steps to get the most from Messenger.
  • Start conversations that get results with the Messages objective

Session 9: Instagram Marketing

  • Introduction to Instagram
  • Difference between Personal Profile and Business Accounts
  • How make a business Instagram account`
  • How to generate sales form Instagram
  • Enhance your creative.
  • The Instagram Engagement Algorithm

Session 9: Instagram Marketing

  • Name vs. username | Calls to action
  • Hashtags and Tags | Select hashtags for marketing
  • Captions&Content planning |write a convincing bio
  • What is Influencer Marketing
  • Strategies for stories

Session 10: Instagram Advertising

  • Introduction to Instagram Ads
  • Meet your business goals.
  • Reach the people who matter most to you.
  • The Power of IG Ads
  • Types of Instagram Ads (Stories VS Feed)
  • Video strategy for Instagram
  • Verify and Expand your Target Audience

Session 11: Twitter Marketing& Advertising

  • What is Twitter & why you should use it
  • Establish Your Twitter Presence
  • Personal profile marketing
  • Business profile marketing
  • Tweet research and designing
  • How to trend something on twitter
  • Traffic from twitter
  • Journey to 3000 Followers in first month

Session 11: Twitter Marketing& Advertising

  • How to use Twitter for Business
  • How to get more retweets on Twitter
  • Discover how your Twitter strategy
  • How to create a twitter ad
  • Twitter Analytics
  • How to plan budget for twitter
  • Twitter ads strategy

Session 12: Pinterest Advertising &Marketing

  • PresenceLearn how to set up your profile
  • Understand the difference between friends and followers
  • Importance of choosing the right username
  • How to start and create a page interest,page settings
  • How to use Pinterest to createloyalty and trust clients

Session 13: LinkedInAdvertising &Marketing

  • Introduction to LinkedIn
  • How to find and add connections
  • LinkedIn for Business
  • LinkedIn Marketing Tips
  • Transform your LinkedIn Profile into a Marketing Tool
  • B2B Networking Strategy
  • Generate Leads from LinkedIn
  • Connections &Reach

Session 13: LinkedInAdvertising &Marketing

  • Creating a professional profile
  • Post creation and analysis
  • Post creation and analysis
  • Blogging on LinkedIn
  • Use of SlideShare to grow your LinkedIn
  • Importance of choosing the right username
  • How to start and create a page interest,page settings
  • How to use Pinterest to createloyalty & trust clients
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